2024-12 Campaign Manager 360 Fields Update

Introduction

Rivery’s integration with Campaign Manager 360 will be updated to reflect the latest changes on December 23rd.

This document details the procedure for upgrading the Campaign Manager 360, which includes making essential modifications to the existing Campaign Manager 360 Rivers.

What Changes Were Made During the Upgrade?

Fields marked as deprecated are indicated in red, while new fields are highlighted in green:

Standard Report

Dimensions

contentClassification

dbmAdvertiser

dbmAdvertiserId

dbmInsertionOrder

dbmInsertionOrderId

dbmLineItem

dbmLineItemId

dbmPartner

dbmPartnerId

dbmSite

dbmSiteId

dynamicElement

dynamicElement1

dynamicElement1Value

dynamicElement1ValueId

dynamicElement2

dynamicElement2Value

dynamicElement2ValueId

dynamicElement3

dynamicElement3Value

dynamicElement3ValueId

dynamicElement4

dynamicElement4Value

dynamicElement4ValueId

dynamicElement5

dynamicElement5Value

dynamicElement5ValueId

dynamicElementValue

dynamicElementValueId

dynamicFieldValue1

dynamicFieldValue2

dynamicFieldValue3

dynamicFieldValue4

dynamicFieldValue5

dynamicFieldValue6

userList

userListCurrentSize

userListDescription

userListId

userListMembershipLifeSpan

dbmCreative

dbmCreativeId

activeViewCustomMetricId

activeViewCustomMetricName

assetOrientation

billingProfileId

billingProfileName

cm360TechFeeCurrency

dataSource

dv360Advertiser

dv360AdvertiserId

dv360Campaign

dv360CampaignId

dv360Creative

dv360CreativeId

dv360InsertionOrder

dv360InsertionOrderId

dv360LineItem

dv360LineItemId

dv360Partner

dv360PartnerId

dv360Site

dv360SiteId

dynamicElement6Field1Value

dynamicElement6Field2Value

dynamicElement6Field3Value

dynamicElement6Field4Value

dynamicElement6Field5Value

dynamicElement6Field6Value

dynamicElement7Field1Value

dynamicElement7Field2Value

dynamicElement7Field3Value

dynamicElement7Field4Value

dynamicElement7Field5Value

dynamicElement7Field6Value

dynamicElement8Field1Value

dynamicElement8Field2Value

dynamicElement8Field3Value

dynamicElement8Field4Value

dynamicElement8Field5Value

dynamicElement8Field6Value

dynamicElement9Field1Value

dynamicElement9Field2Value

dynamicElement9Field3Value

dynamicElement9Field4Value

dynamicElement9Field5Value

dynamicElement9Field6Value

dynamicElement10Field1Value

dynamicElement10Field2Value

dynamicElement10Field3Value

dynamicElement10Field4Value

dynamicElement10Field5Value

dynamicElement10Field6Value

dynamicElement11Field1Value

dynamicElement11Field2Value

dynamicElement11Field3Value

dynamicElement11Field4Value

dynamicElement11Field5Value

dynamicElement11Field6Value

dynamicElement12Field1Value

dynamicElement12Field2Value

dynamicElement12Field3Value

dynamicElement12Field4Value

dynamicElement12Field6Value

dynamicElement13Field1Value

dynamicElement13Field2Value

dynamicElement13Field4Value

dynamicElement13Field5Value

dynamicElement13Field6Value

dynamicElement14Field1Value

dynamicElement14Field2Value

dynamicElement14Field3Value

dynamicElement14Field4Value

dynamicElement14Field5Value

dynamicElement14Field6Value

dynamicElement15Field1Value

dynamicElement15Field2Value

dynamicElement15Field3Value

dynamicElement15Field4Value

dynamicElement15Field5Value

dynamicElement15Field6Value

dynamicElement16Field1Value

dynamicElement16Field2Value

dynamicElement16Field3Value

dynamicElement16Field4Value

dynamicElement16Field5Value

dynamicElement16Field6Value

dynamicElement17Field1Value

dynamicElement17Field2Value

dynamicElement17Field3Value

dynamicElement17Field4Value

dynamicElement17Field5Value

dynamicElement17Field6Value

dynamicElement18Field1Value

dynamicElement18Field2Value

dynamicElement18Field3Value

dynamicElement18Field4Value

dynamicElement18Field5Value

dynamicElement18Field6Value

dynamicElement19Field1Value

dynamicElement19Field2Value

dynamicElement19Field3Value

dynamicElement19Field4Value

dynamicElement19Field5Value

dynamicElement19Field6Value

dynamicElement20Field1Value

dynamicElement20Field2Value

dynamicElement20Field3Value

dynamicElement20Field4Value

dynamicElement20Field5Value

dynamicElement20Field6Value

feed1

feed1ReportingLabel

feed1UniqueId

feed2

feed2ReportingLabel

feed2UniqueId

feed3

feed3ReportingLabel

feed3UniqueId

feed4

feed4ReportingLabel

feed4UniqueId

feed5

feed5ReportingLabel

feed5UniqueId

feed6

feed6ReportingLabel

feed6UniqueId

feed7

feed7ReportingLabel

feed7UniqueId

feed8

feed8ReportingLabel

feed8UniqueId

feed9

feed9ReportingLabel

feed9UniqueId

feed10

feed10ReportingLabel

feed10UniqueId

feed11

feed11ReportingLabel

feed11UniqueId

feed12

feed12ReportingLabel

feed12UniqueId

feed13

feed13ReportingLabel

feed13UniqueId

feed14

feed14ReportingLabel

feed14UniqueId

feed15

feed15ReportingLabel

feed15UniqueId

feed16

feed16ReportingLabel

feed16UniqueId

feed17

feed17ReportingLabel

feed17UniqueId

feed18

feed18ReportingLabel

feed18UniqueId

feed19

feed19ReportingLabel

feed19UniqueId

feed20

feed20ReportingLabel

feed20UniqueId

floodlightVariableDimension1

floodlightVariableDimension2

floodlightVariableDimension3

floodlightVariableDimension4

floodlightVariableDimension5

floodlightVariableDimension6

floodlightVariableDimension7

floodlightVariableDimension8

floodlightVariableDimension9

floodlightVariableDimension10

floodlightVariableDimension11

floodlightVariableDimension12

floodlightVariableDimension13

floodlightVariableDimension14

floodlightVariableDimension15

floodlightVariableDimension16

floodlightVariableDimension17

floodlightVariableDimension18

floodlightVariableDimension19

floodlightVariableDimension20

floodlightVariableDimension21

floodlightVariableDimension22

floodlightVariableDimension23

floodlightVariableDimension24

floodlightVariableDimension25

floodlightVariableDimension26

floodlightVariableDimension27

floodlightVariableDimension28

floodlightVariableDimension29

floodlightVariableDimension30

floodlightVariableDimension31

floodlightVariableDimension32

floodlightVariableDimension33

floodlightVariableDimension34

floodlightVariableDimension35

floodlightVariableDimension36

floodlightVariableDimension37

floodlightVariableDimension38

floodlightVariableDimension39

floodlightVariableDimension40

floodlightVariableDimension41

floodlightVariableDimension42

floodlightVariableDimension43

floodlightVariableDimension44

floodlightVariableDimension45

floodlightVariableDimension46

floodlightVariableDimension47

floodlightVariableDimension48

floodlightVariableDimension49

floodlightVariableDimension50

floodlightVariableDimension51

floodlightVariableDimension52

floodlightVariableDimension53

floodlightVariableDimension54

floodlightVariableDimension55

floodlightVariableDimension56

floodlightVariableDimension57

floodlightVariableDimension58

floodlightVariableDimension59

floodlightVariableDimension60

floodlightVariableDimension61

floodlightVariableDimension62

floodlightVariableDimension63

floodlightVariableDimension64

floodlightVariableDimension65

floodlightVariableDimension66

floodlightVariableDimension67

floodlightVariableDimension68

floodlightVariableDimension69

floodlightVariableDimension70

floodlightVariableDimension71

floodlightVariableDimension72

floodlightVariableDimension73

floodlightVariableDimension74

floodlightVariableDimension75

floodlightVariableDimension76

floodlightVariableDimension77

floodlightVariableDimension78

floodlightVariableDimension79

floodlightVariableDimension80

floodlightVariableDimension81

floodlightVariableDimension82

floodlightVariableDimension83

floodlightVariableDimension84

floodlightVariableDimension85

floodlightVariableDimension86

floodlightVariableDimension87

floodlightVariableDimension88

floodlightVariableDimension89

floodlightVariableDimension90

floodlightVariableDimension91

floodlightVariableDimension92

floodlightVariableDimension93

floodlightVariableDimension94

floodlightVariableDimension95

floodlightVariableDimension96

floodlightVariableDimension97

floodlightVariableDimension98

floodlightVariableDimension99

floodlightVariableDimension100

impressionCountingMethod

industryBenchmarkClickRateLast7Days

industryBenchmarkClickRateLast14Days

industryBenchmarkClickRateLast30Days

industryBenchmarkClickRateLast90Days

industryBenchmarkVideoCompletionRateLast7Days

industryBenchmarkVideoCompletionRateLast14Days

industryBenchmarkVideoCompletionRateLast30Days

industryBenchmarkVideoCompletionRateLast90Days

isYouTubeTv

measurementSource

mediaType

omSdkAvailable

paidSocialAd

paidSocialAdGroup

paidSocialAdGroupId

paidSocialAdId

paidSocialAdvertiser

paidSocialAdvertiserId

paidSocialAgency

paidSocialAgencyId

paidSocialCampaign

paidSocialCampaignId

paidSocialEngineAccount

paidSocialEngineAccountId

paidSocialExternalAdGroupId

paidSocialExternalAdId

paidSocialExternalCampaignId

paidSocialExternalEngineAccountId

playbackMethod

positionInContent

publisherTrafficSource

refreshedAd

sensitiveCategory

subdomain

verificationAudibilityComplete

verificationAudibilityStart

verificationVideoPlayerSizeComplete

verificationVideoPlayerSizeFirstQuartile

verificationVideoPlayerSizeMidPoint

verificationVideoPlayerSizeStart

verificationVideoPlayerSizeThirdQuartile

verificationVideoResized

vertical

videoContinuousPlay

Metrics

dbmCost

dbmCostUsd

dynamicElementClickRate

dynamicElementClickThroughConversions

dynamicElementClicks

dynamicElementImpressions

dynamicElementTotalConversions

dynamicElementViewThroughConversions

actiewViewPercentAdPlayed

activeViewAudible2SecImpressions

activeViewAudibleAndBackgroundImpressions

activeViewAudibleMeasurableImpressions

activeViewCustomMetricMeasurableImpressions

activeViewCustomMetricViewableImpressions

activeViewCustomMetricViewableRate

activeViewGroupmMeasurableImpressions

activeViewGroupmTrvMeasurableImpressions

activeViewGroupmTrvViewableImpressions

activeViewGroupmViewableImpressions

activeViewPercentAudible2Sec

activeViewPercentAudible30Sec

activeViewPercentAudibleAndBackground

activeViewPercentAudibleImpressions

activeViewPercentBackground

activeViewPercentCompleteAudible

activeViewPercentEverMuted

activeViewPercentFirstQuartileAudible

activeViewPercentFullscreen

activeViewPercentImpressionsAudibleAndFullyOnscreen

activeViewPercentImpressionsAudibleAndFullyOnscreenForHalfDuration

activeViewPercentImpressionsAudibleAndVisibleAtCompletion

activeViewPercentImpressionsAudibleAndVisibleAtFirstQuartile

activeViewPercentImpressionsAudibleAndVisibleAtMidpoint

activeViewPercentImpressionsAudibleAndVisibleAtThirdQuartile

activeViewPercentImpressionsVisibleAtCompletion

activeViewPercentImpressionsVisibleAtFirstQuartile

activeViewPercentImpressionsVisibleAtMidpoint

activeViewPercentImpressionsVisibleAtThirdQuartile

activeViewPercentMidpointAudible

activeViewPercentPlayTimeAudible

activeViewPercentPlayTimeAudibleAndVisible

activeViewPercentPlayTimeVisible

activeViewPercentThirdQuartileAudible

audioCompanionClicks

audioCompanionImpressions

beginToRenderEligibleImpressions

beginToRenderImpressions

billableEventsCm3

cm360TechFeeAdServing

cm360TechFeeAdvancedAdServingAudio

cm360TechFeeAdvancedAdServingDisplay

cm360TechFeeAdvancedAdServingVideo

cm360TechFeeAdvancedDisplayAdServing

cm360TechFeeAudioAdServing

cm360TechFeeDisplayAdServing

cm360TechFeeTotalFee

cm360TechFeeTrackingAdClicks

cm360TechFeeTrackingAdImpressions

cm360TechFeeVideoAdServing

cookieUnconsentedClicks

cookieUnconsentedImpressions

floodlightVariableMetric1

floodlightVariableMetric2

floodlightVariableMetric3

floodlightVariableMetric4

floodlightVariableMetric5

floodlightVariableMetric6

floodlightVariableMetric7

floodlightVariableMetric8

floodlightVariableMetric9

floodlightVariableMetric10

floodlightVariableMetric11

floodlightVariableMetric12

floodlightVariableMetric13

floodlightVariableMetric14

floodlightVariableMetric15

floodlightVariableMetric16

floodlightVariableMetric17

floodlightVariableMetric18

floodlightVariableMetric19

floodlightVariableMetric20

floodlightVariableMetric21

floodlightVariableMetric22

floodlightVariableMetric23

floodlightVariableMetric24

floodlightVariableMetric25

floodlightVariableMetric26

floodlightVariableMetric27

floodlightVariableMetric28

floodlightVariableMetric29

floodlightVariableMetric30

floodlightVariableMetric31

floodlightVariableMetric32

floodlightVariableMetric33

floodlightVariableMetric34

floodlightVariableMetric35

floodlightVariableMetric36

floodlightVariableMetric37

floodlightVariableMetric38

floodlightVariableMetric39

floodlightVariableMetric40

floodlightVariableMetric41

floodlightVariableMetric42

floodlightVariableMetric43

floodlightVariableMetric44

floodlightVariableMetric45

floodlightVariableMetric46

floodlightVariableMetric47

floodlightVariableMetric48

floodlightVariableMetric49

floodlightVariableMetric50

floodlightVariableMetric51

floodlightVariableMetric52

floodlightVariableMetric53

floodlightVariableMetric54

floodlightVariableMetric55

floodlightVariableMetric56

floodlightVariableMetric57

floodlightVariableMetric58

floodlightVariableMetric59

floodlightVariableMetric60

floodlightVariableMetric61

floodlightVariableMetric62

floodlightVariableMetric63

floodlightVariableMetric64

floodlightVariableMetric65

floodlightVariableMetric66

floodlightVariableMetric67

floodlightVariableMetric68

floodlightVariableMetric69

floodlightVariableMetric70

floodlightVariableMetric71

floodlightVariableMetric72

floodlightVariableMetric73

floodlightVariableMetric74

floodlightVariableMetric75

floodlightVariableMetric76

floodlightVariableMetric77

floodlightVariableMetric78

floodlightVariableMetric79

floodlightVariableMetric80

floodlightVariableMetric81

floodlightVariableMetric82

floodlightVariableMetric83

floodlightVariableMetric84

floodlightVariableMetric85

floodlightVariableMetric86

floodlightVariableMetric87

floodlightVariableMetric88

floodlightVariableMetric89

floodlightVariableMetric90

floodlightVariableMetric91

floodlightVariableMetric92

floodlightVariableMetric93

floodlightVariableMetric94

floodlightVariableMetric95

floodlightVariableMetric96

floodlightVariableMetric97

floodlightVariableMetric98

floodlightVariableMetric99

floodlightVariableMetric100

generalInvalidTrafficActiveViewAudibleImpressions

generalInvalidTrafficActiveViewEligibleImpressions

generalInvalidTrafficActiveViewMeasurableImpressions

generalInvalidTrafficActiveViewViewableImpressions

generalInvalidTrafficBeginToRenderImpressions

generalInvalidTrafficClicks

generalInvalidTrafficImpressions

generalInvalidTrafficTrackedAds

gmailClickThroughConversions

gmailClickThroughRevenue

gmailConversions

gmailTotalRevenue

gmailViewThroughConversions

gmailViewThroughRevenue

inactiveImpressions

invalidActiveViewAudibleImpressions

invalidActiveViewEligibleImpressions

invalidActiveViewMeasurableImpressions

invalidActiveViewViewableImpressions

invalidBeginToRenderImpressions

invalidTrackedAds

paidSocialClicks

paidSocialCost

paidSocialImpressions

percentInvalidClicks

percentInvalidImpressions

provisionalImpressions

richMediaAudioFirstQuartileCompletes

richMediaAudioMidpoints

richMediaAudioMutes

richMediaAudioPauses

richMediaAudioReplays

richMediaAudioThirdQuartileCompletes

richMediaAudioUnmutes

richMediaEngagements

richMediaEventCounters

richMediaEventTimers

richMediaScrolls

socialEngagementRate

socialFollows

socialLeadSubmissions

socialLikes

socialOfferAccepts

socialOtherInteractions

socialReplies

socialSharesExternal

socialSharesInternal

socialTotalEngagements

trackedAds

twitterAppClicks

twitterBuyNowCardClicks

twitterBuyNowPurchaseSuccessfuls

twitterUrlClicks

twitterVideo50PercentInViewFor2Seconds

twitterVideo100PercentInViewFor3Seconds

vendorBlockedAds

verificationBlockedPercentage

verificationSensitiveCategoryImpressions

Activities Metrics

dynamicElementClickThroughConversions

dynamicElementTotalConversions

dynamicElementViewThroughConversions

Path to conversion Report

Conversion Dimensions

customRichMediaEventCount

customRichMediaEventPathSummary

interactionCountMobileRichMedia

interactionCountRichMedia

standardRichMediaEventCount

standardRichMediaEventPathSummary

Per Interaction Dimensions

dynamicElement1

dynamicElement1FieldValue1

dynamicElement1FieldValue2

dynamicElement1FieldValue3

dynamicElement1Value

dynamicElement1ValueId

dynamicElement2

dynamicElement2FieldValue1

dynamicElement2FieldValue2

dynamicElement2FieldValue3

dynamicElement2Value

dynamicElement2ValueId

dynamicElement3

dynamicElement3FieldValue1

dynamicElement3FieldValue2

dynamicElement3FieldValue3

dynamicElement3Value

dynamicElement3ValueId

dynamicElement4

dynamicElement4FieldValue1

dynamicElement4FieldValue2

dynamicElement4FieldValue3

dynamicElement4Value

dynamicElement4ValueId

dynamicElement5

dynamicElement5FieldValue1

dynamicElement5FieldValue2

dynamicElement5FieldValue3

dynamicElement5Value

dynamicElement5ValueId

richMediaBackupImagesDimension

richMediaCustomCountersDimension

richMediaCustomExitsDimension

richMediaCustomTimersDimension

richMediaDisplayTimeDimension

richMediaExpansionTimeDimension

richMediaExpansionsDimension

richMediaFullScreenImpressionsDimension

richMediaFullScreenVideoCompletionsDimension

richMediaFullScreenVideoPlaysDimension

richMediaHtml5ImpressionsDimension

richMediaInteractionTimeDimension

richMediaInteractiveImpressionsDimension

richMediaManualClosesDimension

richMediaVideoCompanionClicksDimension

richMediaVideoCompletionsDimension

richMediaVideoFirstQuartileCompletesDimension

richMediaVideoFullScreensDimension

richMediaVideoInteractionsDimension

richMediaVideoMidpointsDimension

richMediaVideoMutesDimension

richMediaVideoPausesDimension

richMediaVideoPlaysDimension

richMediaVideoProgressEventsDimension

richMediaVideoReplaysDimension

richMediaVideoSkipsDimension

richMediaVideoStopsDimension

richMediaVideoThirdQuartileCompletesDimension

richMediaTrueViewViewsDimension

richMediaVideoUnmutesDimension

richMediaVideoViewsDimension

assetOrientation

feed1

feed1ReportingDimension1

feed1ReportingDimension2

feed1ReportingDimension3

feed1ReportingLabel

feed1UniqueId

feed2

feed2ReportingDimension1

feed2ReportingDimension2

feed2ReportingDimension3

feed2ReportingLabel

feed2UniqueId

feed3

feed3ReportingDimension1

feed3ReportingDimension2

feed3ReportingDimension3

feed3ReportingLabel

feed3UniqueId

feed4

feed4ReportingDimension1

feed4ReportingDimension2

feed4ReportingDimension3

feed4ReportingLabel

feed4UniqueId

feed5

feed5ReportingDimension1

feed5ReportingDimension2

feed5ReportingDimension3

feed5ReportingLabel

feed5UniqueId

paidSocialAd

paidSocialAdGroup

paidSocialAdGroupId

paidSocialAdId

paidSocialAdvertiser

paidSocialAdvertiserId

paidSocialAgency

paidSocialAgencyId

paidSocialCampaign

paidSocialCampaignId

paidSocialEngineAccount

paidSocialEngineAccountId

paidSocialExternalAdGroupId

paidSocialExternalAdId

paidSocialExternalCampaignId

paidSocialExternalEngineAccountId

twitterImpressionId

Reach Report

Metrics

dbmCost

dbmCostUsd

actiewViewPercentAdPlayed

activeViewAudible2SecImpressions

activeViewAudibleAndBackgroundImpressions

activeViewAudibleMeasurableImpressions

activeViewCustomMetricMeasurableImpressions

activeViewCustomMetricViewableImpressions

activeViewCustomMetricViewableRate

activeViewGroupmMeasurableImpressions

activeViewGroupmTrvMeasurableImpressions

activeViewGroupmTrvViewableImpressions

activeViewGroupmViewableImpressions

activeViewPercentAudible2Sec

activeViewPercentAudible30Sec

activeViewPercentAudibleAndBackground

activeViewPercentAudibleImpressions

activeViewPercentBackground

activeViewPercentCompleteAudible

activeViewPercentEverMuted

activeViewPercentFirstQuartileAudible

activeViewPercentFullscreen

activeViewPercentImpressionsAudibleAndFullyOnscreen

activeViewPercentImpressionsAudibleAndFullyOnscreenForHalfDuration

activeViewPercentImpressionsAudibleAndVisibleAtCompletion

activeViewPercentImpressionsAudibleAndVisibleAtFirstQuartile

activeViewPercentImpressionsAudibleAndVisibleAtMidpoint

activeViewPercentImpressionsAudibleAndVisibleAtThirdQuartile

activeViewPercentImpressionsVisibleAtCompletion

activeViewPercentImpressionsVisibleAtFirstQuartile

activeViewPercentImpressionsVisibleAtMidpoint

activeViewPercentImpressionsVisibleAtThirdQuartile

activeViewPercentMidpointAudible

activeViewPercentPlayTimeAudible

activeViewPercentPlayTimeAudibleAndVisible

activeViewPercentPlayTimeVisible

activeViewPercentThirdQuartileAudible

beginToRenderEligibleImpressions

beginToRenderImpressions

billableEventsCm3

cookieReachAverageImpressionFrequency

cookieReachIncrementalClickReach

cookieReachIncrementalImpressionReach

cookieReachIncrementalTotalReach

cookieUnconsentedClicks

cookieUnconsentedImpressions

dv360Cost

dv360CostUsd

impressionsCoviewed

provisionalImpressions

richMediaEngagements

richMediaEventCounters

richMediaEventTimers

richMediaScrolls

socialEngagementRate

socialFollows

socialLeadSubmissions

socialLikes

socialOfferAccepts

socialOtherInteractions

socialReplies

socialSharesExternal

socialSharesInternal

socialTotalEngagements

trackedAds

twitterAppClicks

twitterBuyNowCardClicks

twitterBuyNowPurchaseSuccessfuls

twitterUrlClicks

twitterVideo50PercentInViewFor2Seconds

twitterVideo100PercentInViewFor3Seconds

uniqueReachAverageImpressionFrequency

uniqueReachAverageImpressionFrequencyCoviewed

uniqueReachAverageViewableImpressionFrequency

uniqueReachDuplicateClickReach

uniqueReachDuplicateClickReachPercent

uniqueReachDuplicateImpressionReach

uniqueReachDuplicateImpressionReachPercent

uniqueReachDuplicateTotalReach

uniqueReachDuplicateTotalReachPercent

uniqueReachDuplicateViewableImpressionReach

uniqueReachDuplicateViewableImpressionReachPercent

uniqueReachExclusiveClickReach

uniqueReachExclusiveClickReachPercent

uniqueReachExclusiveImpressionReach

uniqueReachExclusiveImpressionReachPercent

uniqueReachExclusiveTotalReach

uniqueReachExclusiveTotalReachPercent

uniqueReachExclusiveViewableImpressionReach

uniqueReachExclusiveViewableImpressionReachPercent

uniqueReachImpressionReachCoviewed

uniqueReachIncrementalClickReach

uniqueReachIncrementalImpressionReach

uniqueReachIncrementalTotalReach

uniqueReachIncrementalViewableImpressionReach

uniqueReachTotalReachCoviewed

uniqueReachViewableImpressionReach

verificationBlockedPercentage

verificationSensitiveCategoryImpressions

Dimensions

tvCampaign

ad

adId

adStatus

browserPlatform

city

connectionType

contentCategory

dmaRegion

hour

mobileCarrier

operatingSystem

operatingSystemVersion

packageRoadblock

packageRoadblockId

packageRoadblockStrategy

packageRoadblockTotalBookedUnits

paymentSource

siteKeyname

Reach By Frequency Metrics

cookieReachAverageImpressionFrequency

cookieReachIncrementalClickReach

cookieReachIncrementalImpressionReach

cookieReachIncrementalTotalReach

uniqueReachClickReach

uniqueReachImpressionReach

uniqueReachImpressionReachCoviewed

uniqueReachTotalReach

uniqueReachTotalReachCoviewed

uniqueReachViewableImpressionReach

Activities Metrics

dynamicElementClickThroughConversions

dynamicElementTotalConversions

dynamicElementViewThroughConversions

Floodlight Report

Dimensions

customRichMediaEventCount

customRichMediaEventPathSummary

dynamicElement1

dynamicElement1FieldValue1

dynamicElement1FieldValue2

dynamicElement1FieldValue3

dynamicElement1Value

dynamicElement1ValueId

dynamicElement2

dynamicElement2FieldValue1

dynamicElement2FieldValue2

dynamicElement2FieldValue3

dynamicElement2Value

dynamicElement2ValueId

dynamicElement3

dynamicElement3FieldValue1

dynamicElement3FieldValue2

dynamicElement3FieldValue3

dynamicElement3Value

dynamicElement3ValueId

dynamicElement4

dynamicElement4FieldValue1

dynamicElement4FieldValue2

dynamicElement4FieldValue3

dynamicElement4Value

dynamicElement4ValueId

dynamicElement5

dynamicElement5FieldValue1

dynamicElement5FieldValue2

dynamicElement5FieldValue3

dynamicElement5Value

dynamicElement5ValueId

hasRichMediaBackupImages

hasRichMediaCustomCounters

hasRichMediaCustomExits

hasRichMediaCustomTimers

hasRichMediaDynamicAdImpressions

hasRichMediaExpansions

hasRichMediaFullScreenImpressions

hasRichMediaFullScreenVideoCompletions

hasRichMediaFullScreenVideoPlays

hasRichMediaFullScreenViews

hasRichMediaHtml5Impressions

hasRichMediaInteractiveImpressions

hasRichMediaManualCloses

hasRichMediaVideoCompanionClicks

hasRichMediaVideoCompletions

hasRichMediaVideoFirstQuartileCompletes

hasRichMediaVideoFullScreens

hasRichMediaVideoInteractions

hasRichMediaVideoMidpoints

hasRichMediaVideoMutes

hasRichMediaVideoPauses

hasRichMediaVideoPlays

hasRichMediaVideoProgressEvents

hasRichMediaVideoReplays

hasRichMediaVideoSkips

hasRichMediaVideoStops

hasRichMediaVideoThirdQuartileCompletes

hasRichMediaVideoTrueViews

hasRichMediaVideoUnmutes

hasRichMediaVideoViews

interactionCountMobileRichMedia

interactionCountRichMedia

standardRichMediaEventCount

standardRichMediaEventPathSummary

assetOrientation

dataSource

feed1

feed1ReportingDimension1

feed1ReportingDimension2

feed1ReportingDimension3

feed1ReportingLabel

feed1UniqueId

feed2

feed2ReportingDimension1

feed2ReportingDimension2

feed2ReportingDimension3

feed2ReportingLabel

feed2UniqueId

feed3

feed3ReportingDimension1

feed3ReportingDimension2

feed3ReportingDimension3

feed3ReportingLabel

feed3UniqueId

feed4

feed4ReportingDimension1

feed4ReportingDimension2

feed4ReportingDimension3

feed4ReportingLabel

feed4UniqueId

feed5

feed5ReportingDimension1

feed5ReportingDimension2

feed5ReportingDimension3

feed5ReportingLabel

feed5UniqueId

paidSocialAd

paidSocialAdGroup

paidSocialAdGroupId

paidSocialAdId

paidSocialAdvertiser

paidSocialAdvertiserId

paidSocialAgency

paidSocialAgencyId

paidSocialCampaign

paidSocialCampaignId

paidSocialEngineAccount

paidSocialEngineAccountId

paidSocialExternalAdGroupId

paidSocialExternalAdId

paidSocialExternalCampaignId

paidSocialExternalEngineAccountId

Metrics

richMediaAverageExpansionTime

richMediaAverageFullScreenViewTime

richMediaAverageInteractionTime

richMediaAverageVideoViewTime

richMediaBackupImages

richMediaCustomAverageTime

richMediaCustomCounters

richMediaCustomExits

richMediaCustomTimers

richMediaDisplayTime

richMediaExpansionTime

richMediaExpansions

richMediaFullScreenImpressions

richMediaFullScreenVideoCompletes

richMediaFullScreenVideoPlays

richMediaHtml5Impressions

richMediaInteractionTime

richMediaInteractions

richMediaInteractiveImpressions

richMediaManualCloses

richMediaVideoCompanionClicks

richMediaVideoCompletions

richMediaVideoFirstQuartileCompletes

richMediaVideoFullScreens

richMediaVideoInteractionRate

richMediaVideoInteractions

richMediaVideoMidpoints

richMediaVideoMutes

richMediaVideoPauses

richMediaVideoPlays

richMediaVideoProgressEvents

richMediaVideoReplays

richMediaVideoSkips

richMediaVideoStops

richMediaVideoThirdQuartileCompletes

richMediaTrueViewViews

richMediaVideoUnmutes

richMediaVideoViewRate

richMediaVideoViews

cookieConsentedFloodlightImpressions

cookieUnconsentedFloodlightImpressions

duplicateFloodlightImpressions

What Actions Should You Take?

For those who wish to use the new fields/properties in custom reports: Ensure you update Rivery's mapping for the relevant reports by incorporating the required fields (using "Clear All" and then "Auto Mapping" under your River schema tab).

If you are currently using deprecated fields/properties: If no action is taken, these deprecated fields/properties will appear as null in the existing report's data. To eliminate them from the Target table, remove these deprecated elements from the Schema mapping.