Google Ad Manager Predefined Reports
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Google Ad Manager Predefined Reports

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Article summary

Predefined Reports

The Google Ad Manager datasource in Rivery comes with the below predefined reports. Each report will have a short description of the data, a list of customizable fields (if any), and the schema mapping. Due to the standardized nature of these reports, there are a number of locked fields that will only be accessible through the custom reporting functionality.

Source-Level Selections

Google Ad Manager's one source-level selection is a Network filter. Choosing distinct values will filter down each report within the river to only the selected networks' data.

Entity

The Entity report pulls Line Item data which is an advertiser's commitment to purchase a specific number of ad impressions, clicks, or time. The user can only customize the type of incremental load associated with this report.

FieldData TypeDimension/Metric
id system schemaIntegerDimension
costtypeStringDimension
deliveryratetypeStringDimension
enddatetimeStringDimension
externalidStringDimension
creationdatetimeStringDimension
ismissingcreativesStringDimension
issettopboxenabledStringDimension
lastmodifieddatetimeStringDimension
lineitemtypeStringDimension
nameStringDimension
orderidIntegerDimension
startdatetimeStringDimension
statusStringDimension
targetingStringDimension
unitsboughtIntegerMetric

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