Google Ad Manager Predefined Reports

Predefined Reports

The Google Ad Manager datasource in Rivery comes with the below predefined reports. Each report will have a short description of the data, a list of customizable fields (if any), and the schema mapping. Due to the standardized nature of these reports, there are a number of locked fields that will only be accessible through the custom reporting functionality.

Source-Level Selections

Google Ad Manager's one source-level selection is a Network filter. Choosing distinct values will filter down each report within the river to only the selected networks' data.

Entity

The Entity report pulls Line Item data which is an advertiser's commitment to purchase a specific number of ad impressions, clicks, or time. The user can only customize the type of incremental load associated with this report.

Field	Data Type	Dimension/Metric
id	Integer	Dimension
costtype	String	Dimension
deliveryratetype	String	Dimension
enddatetime	String	Dimension
externalid	String	Dimension
creationdatetime	String	Dimension
ismissingcreatives	String	Dimension
issettopboxenabled	String	Dimension
lastmodifieddatetime	String	Dimension
lineitemtype	String	Dimension
name	String	Dimension
orderid	Integer	Dimension
startdatetime	String	Dimension
status	String	Dimension
targeting	String	Dimension
unitsbought	Integer	Metric