Rivery’s Google Analytics 4 Predefined reports are similar to the reports in the Google Analytics 4 Dashboard. The reports are organized into four main categories: Acquisition, Engagement, Monetization, and Retention. Each category contains a number of subcategories that provide more detailed information about user behavior.
Prerequisite
To use Google Analytics 4 Predefined Reports in Rivery, you must initially adhere to the following instructions:
Choose "Predefined Reports" as your River mode.
Select the API version as "Google Analytics 4".
Choose your "GA4 Accounts".
Select your "GA4 Properties".
Demographics Report
Demographic Reports provide insights into the demographics of your website or app users. This information can be used to better understand your audience, target your marketing campaigns more effectively, and create more personalized content.
Demographics Age
Field
Data Type
Dimension/Metric
ga4_account_id
Integer
Dimension
ga4_property_id
Integer
Dimension
userAgeBracket
String
Dimension
conversions
Integer
Metric
date
Integer
Metric
engagedSessions
Integer
Metric
engagementRate
Float
Metric
ga4_account_name
String
Dimension
ga4_property_name
String
Dimension
newUsers
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
Demographics City
Field
Data Type
Dimension/Metric
city
String
Dimension
ga4_account_id
Integer
Dimension
ga4_property_id
Integer
Dimension
conversions
Integer
Metric
date
Integer
Metric
engagedSessions
Integer
Metric
engagementRate
Float
Metric
ga4_account_name
String
Dimension
ga4_property_name
String
Dimension
newUsers
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
Demographics Country
Field
Data Type
Dimension/Metric
country
String
Dimension
ga4_account_id
Integer
Dimension
ga4_property_id
Integer
Dimension
conversions
Integer
Metric
date
Integer
Metric
engagedSessions
Integer
Metric
engagementRate
Float
Metric
ga4_account_name
String
Dimension
ga4_property_name
String
Dimension
newUsers
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
Demographics Gender
Field
Data Type
Dimension/Metric
ga4_account_id
Integer
Dimension
ga4_property_id
Integer
Dimension
userGender
String
Dimension
conversions
Integer
Metric
date
Integer
Metric
engagedSessions
Integer
Metric
engagementRate
Float
Metric
ga4_account_name
String
Dimension
ga4_property_name
String
Dimension
newUsers
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
Demographics Interests
Field
Data Type
Dimension/Metric
brandingInterest
String
Dimension
ga4_account_id
Integer
Dimension
ga4_property_id
Integer
Dimension
conversions
Integer
Metric
date
Integer
Metric
engagedSessions
Integer
Metric
engagementRate
Float
Metric
ga4_account_name
String
Dimension
ga4_property_name
String
Dimension
newUsers
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
Demographics Language
Field
Data Type
Dimension/Metric
ga4_account_id
Integer
Dimension
ga4_property_id
Integer
Dimension
language
String
Dimension
conversions
Integer
Metric
date
Integer
Metric
engagedSessions
Integer
Metric
engagementRate
Float
Metric
ga4_account_name
String
Dimension
ga4_property_name
String
Dimension
newUsers
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
Demographics Region
Field
Data Type
Dimension/Metric
city
String
Dimension
ga4_account_id
Integer
Dimension
ga4_property_id
Integer
Dimension
conversions
Integer
Metric
date
Integer
Metric
engagedSessions
Integer
Metric
engagementRate
Float
Metric
ga4_account_name
String
Dimension
ga4_property_name
String
Dimension
newUsers
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
Engagement Reports
Engagement Reports provide insights into how users interact with your website or app. This information can be used to improve the user experience, track user behavior, and measure the effectiveness of your marketing campaigns.
Engagement Content Group
Field
Data Type
Dimension/Metric
contentGroup
String
Dimension
ga4_property_id
Integer
Dimension
ga4_account_id
Integer
Dimension
eventCount
Integer
Metric
date
Integer
Metric
ga4_account_name
String
Dimension
conversions
Integer
Metric
ga4_property_name
String
Dimension
newUsers
Integer
Metric
screenPageViews
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
userEngagementDuration
Integer
Metric
Engagement Conversions
Field
Data Type
Dimension/Metric
eventName
String
Dimension
ga4_account_id
Integer
Dimension
ga4_property_id
Integer
Dimension
conversions
Integer
Metric
date
Integer
Metric
ga4_account_name
String
Dimension
ga4_property_name
String
Dimension
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
Engagement Events
Field
Data Type
Dimension/Metric
eventName
String
Dimension
ga4_account_id
Integer
Dimension
ga4_property_id
Integer
Dimension
date
Integer
Metric
eventCount
Integer
Metric
eventCountPerUser
Float
Metric
ga4_account_name
String
Dimension
ga4_property_name
String
Dimension
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
Engagement Pages Path
Field
Data Type
Dimension/Metric
ga4_account_id
Integer
Dimension
pagePath
String
Dimension
ga4_property_id
Integer
Dimension
ga4_property_name
String
Dimension
ga4_account_name
String
Dimension
eventCount
Integer
Metric
conversions
Integer
Metric
newUsers
Integer
Metric
date
Integer
Metric
screenPageViews
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
userEngagementDuration
Integer
Metric
Engagement Pages Title And Screen Class
Field
Data Type
Dimension/Metric
ga4_account_id
Integer
Dimension
unifiedScreenClass
String
Dimension
ga4_property_id
Integer
Dimension
ga4_property_name
String
Dimension
ga4_account_name
String
Dimension
eventCount
Integer
Metric
conversions
Integer
Metric
newUsers
Integer
Metric
screenPageViews
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
date
Integer
Metric
userEngagementDuration
Integer
Metric
Engagement Pages Title And Screen Name
Field
Data Type
Dimension/Metric
ga4_account_id
Integer
Dimension
unifiedScreenName
String
Dimension
ga4_property_id
Integer
Dimension
ga4_property_name
String
Dimension
ga4_account_name
String
Dimension
eventCount
Integer
Metric
conversions
Integer
Metric
newUsers
Integer
Metric
screenPageViews
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
date
Integer
Metric
userEngagementDuration
Integer
Metric
E-commerce Purchase Reports
Monetization E-commerce Purchase Reports provide insights into how users purchase products or services on your website or app. This information can be used to track revenue, identify top-performing products, and optimize your checkout process.
Monetization Publisher Ads Reports provide insights into how users interact with ads on your website or app. This information can be used to track revenue, identify top-performing ad units, and optimize your ad placements.
Monetization Publisher Ads Ad Format
Field
Data Type
Dimension/Metric
adSourceName
String
Dimension
ga4_account_id
Integer
Dimension
ga4_property_id
Integer
Dimension
adUnitExposure
Integer
Metric
date
Integer
Metric
ga4_account_name
String
Dimension
ga4_property_name
String
Dimension
publisherAdClicks
Integer
Metric
publisherAdImpressions
Integer
Metric
totalAdRevenue
Integer
Metric
Monetization Publisher Ads Ad Source
Field
Data Type
Dimension/Metric
adFormat
String
Dimension
ga4_account_id
Integer
Dimension
ga4_property_id
Integer
Dimension
adUnitExposure
Integer
Metric
date
Integer
Metric
ga4_account_name
String
Dimension
ga4_property_name
String
Dimension
publisherAdClicks
Integer
Metric
publisherAdImpressions
Integer
Metric
totalAdRevenue
Integer
Metric
Monetization Publisher Ads Ad Unit
Field
Data Type
Dimension/Metric
adUnitName
String
Dimension
ga4_account_id
Integer
Dimension
ga4_property_id
Integer
Dimension
adUnitExposure
Integer
Metric
date
Integer
Metric
ga4_account_name
String
Dimension
ga4_property_name
String
Dimension
publisherAdClicks
Integer
Metric
publisherAdImpressions
Integer
Metric
totalAdRevenue
Integer
Metric
Monetization Publisher Ads Page Path
Field
Data Type
Dimension/Metric
ga4_account_id
Integer
Dimension
ga4_property_id
Integer
Dimension
pagePath
String
Dimension
adUnitExposure
Integer
Metric
date
Integer
Metric
ga4_account_name
String
Dimension
ga4_property_name
String
Dimension
publisherAdClicks
Integer
Metric
publisherAdImpressions
Integer
Metric
totalAdRevenue
Integer
Metric
Tech Reports
Tech Reports provide insights into the technology your users are using to access your website or app. This information can be used to troubleshoot website issues, make sure your site is mobile-friendly, and target your marketing campaigns more effectively.
Tech App Version
Field
Data Type
Dimension/Metric
appVersion
String
Dimension
ga4_property_id
Integer
Dimension
ga4_account_id
Integer
Dimension
engagedSessions
Integer
Metric
engagementRate
Float
Metric
eventCount
Integer
Metric
date
Integer
Metric
ga4_account_name
String
Dimension
conversions
Integer
Metric
ga4_property_name
String
Dimension
newUsers
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
Tech Browser
Field
Data Type
Dimension/Metric
browser
String
Dimension
ga4_property_id
Integer
Dimension
ga4_account_id
Integer
Dimension
engagedSessions
Integer
Metric
engagementRate
Float
Metric
eventCount
Integer
Metric
date
Integer
Metric
ga4_account_name
String
Dimension
conversions
Integer
Metric
ga4_property_name
String
Dimension
newUsers
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
Tech Device Category
Field
Data Type
Dimension/Metric
ga4_account_id
Integer
Dimension
ga4_property_id
Integer
Dimension
deviceCategory
String
Dimension
engagedSessions
Integer
Metric
engagementRate
Float
Metric
eventCount
Integer
Metric
conversions
Integer
Metric
ga4_account_name
String
Dimension
date
Integer
Metric
ga4_property_name
String
Dimension
newUsers
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
Tech Device Model
Field
Data Type
Dimension/Metric
ga4_account_id
Integer
Dimension
ga4_property_id
Integer
Dimension
deviceModel
String
Dimension
engagedSessions
Integer
Metric
engagementRate
Float
Metric
eventCount
Integer
Metric
conversions
Integer
Metric
ga4_account_name
String
Dimension
date
Integer
Metric
ga4_property_name
String
Dimension
newUsers
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
Tech Operating System
Field
Data Type
Dimension/Metric
ga4_account_id
Integer
Dimension
operatingSystem
String
Dimension
ga4_property_id
Integer
Dimension
ga4_account_name
String
Dimension
eventCount
Integer
Metric
engagementRate
Float
Metric
conversions
Integer
Metric
engagedSessions
Integer
Metric
ga4_property_name
String
Dimension
newUsers
Integer
Metric
date
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
Tech Os Version
Field
Data Type
Dimension/Metric
ga4_account_id
Integer
Dimension
operatingSystemVersion
String
Dimension
ga4_property_id
Integer
Dimension
ga4_account_name
String
Dimension
eventCount
Integer
Metric
engagementRate
Float
Metric
conversions
Integer
Metric
engagedSessions
Integer
Metric
ga4_property_name
String
Dimension
newUsers
Integer
Metric
date
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
Tech Os With Version
Field
Data Type
Dimension/Metric
ga4_account_id
Integer
Dimension
operatingSystemWithVersion
String
Dimension
ga4_property_id
Integer
Dimension
ga4_account_name
String
Dimension
eventCount
Integer
Metric
engagementRate
Float
Metric
conversions
Integer
Metric
engagedSessions
Integer
Metric
ga4_property_name
String
Dimension
newUsers
Integer
Metric
date
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
Tech Platform
Field
Data Type
Dimension/Metric
ga4_account_id
Integer
Dimension
platform
String
Dimension
ga4_property_id
Integer
Dimension
ga4_account_name
String
Dimension
eventCount
Integer
Metric
engagementRate
Float
Metric
conversions
Integer
Metric
engagedSessions
Integer
Metric
ga4_property_name
String
Dimension
newUsers
Integer
Metric
date
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
Tech Platform Device Catagory
Field
Data Type
Dimension/Metric
ga4_account_id
Integer
Dimension
platform
String
Dimension
deviceCategory
String
Dimension
ga4_property_id
Integer
Dimension
engagedSessions
Integer
Metric
eventCount
Integer
Metric
engagementRate
Float
Metric
ga4_account_name
String
Dimension
conversions
Integer
Metric
ga4_property_name
String
Dimension
newUsers
Integer
Metric
date
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
Tech Screen Resolution
Field
Data Type
Dimension/Metric
ga4_account_id
Integer
Dimension
screenResolution
String
Dimension
ga4_property_id
Integer
Dimension
ga4_account_name
String
Dimension
eventCount
Integer
Metric
engagementRate
Float
Metric
conversions
Integer
Metric
engagedSessions
Integer
Metric
ga4_property_name
String
Dimension
newUsers
Integer
Metric
date
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
Traffic Acquisition Reports
Traffic Acquisition reports provide insights into where your website or app visitors are coming from. This information can be used to understand your traffic sources, identify top-performing channels, and optimize your marketing campaigns.
User Acquisition reports provide insights into how new users find your website or app for the first time. This information can be used to understand your user acquisition channels, identify top-performing sources, and optimize your marketing campaigns.
User Acquisition First User Campaign
Field
Data Type
Dimension/Metric
firstUserCampaignName
String
Dimension
ga4_property_id
Integer
Dimension
ga4_account_id
Integer
Dimension
engagementRate
Float
Metric
eventCount
Integer
Metric
conversions
Integer
Metric
engagedSessions
Integer
Metric
ga4_account_name
String
Dimension
date
Integer
Metric
ga4_property_name
String
Dimension
newUsers
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
userEngagementDuration
Integer
Metric
User Acquisition First User Google Ads Ad Group Name
Field
Data Type
Dimension/Metric
firstUserGoogleAdsAdGroupName
String
Dimension
ga4_property_id
Integer
Dimension
ga4_account_id
Integer
Dimension
engagementRate
Float
Metric
eventCount
Integer
Metric
conversions
Integer
Metric
engagedSessions
Integer
Metric
ga4_account_name
String
Dimension
date
Integer
Metric
ga4_property_name
String
Dimension
newUsers
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
userEngagementDuration
Integer
Metric
User Acquisition First User Google Ads Network Type
Field
Data Type
Dimension/Metric
firstUserGoogleAdsAdNetworkType
String
Dimension
ga4_property_id
Integer
Dimension
ga4_account_id
Integer
Dimension
engagementRate
Float
Metric
eventCount
Integer
Metric
conversions
Integer
Metric
engagedSessions
Integer
Metric
ga4_account_name
String
Dimension
date
Integer
Metric
ga4_property_name
String
Dimension
newUsers
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
userEngagementDuration
Integer
Metric
User Acquisition First User Medium
Field
Data Type
Dimension/Metric
firstUserMedium
String
Dimension
ga4_property_id
Integer
Dimension
ga4_account_id
Integer
Dimension
engagementRate
Float
Metric
eventCount
Integer
Metric
conversions
Integer
Metric
engagedSessions
Integer
Metric
ga4_account_name
String
Dimension
date
Integer
Metric
ga4_property_name
String
Dimension
newUsers
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
userEngagementDuration
Integer
Metric
User Acquisition First User Source
Field
Data Type
Dimension/Metric
firstUserSource
String
Dimension
ga4_property_id
Integer
Dimension
ga4_account_id
Integer
Dimension
engagementRate
Float
Metric
eventCount
Integer
Metric
conversions
Integer
Metric
engagedSessions
Integer
Metric
ga4_account_name
String
Dimension
date
Integer
Metric
ga4_property_name
String
Dimension
newUsers
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
userEngagementDuration
Integer
Metric
User Acquisition First User Source Medium
Field
Data Type
Dimension/Metric
ga4_property_id
Integer
Dimension
firstUserMedium
String
Dimension
firstUserSource
String
Dimension
ga4_account_id
Integer
Dimension
ga4_account_name
String
Dimension
eventCount
Integer
Metric
date
Integer
Metric
engagementRate
Float
Metric
engagedSessions
Integer
Metric
conversions
Integer
Metric
ga4_property_name
String
Dimension
newUsers
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
userEngagementDuration
Integer
Metric
User Acquisition First User Source Platform
Field
Data Type
Dimension/Metric
firstUserSourcePlatform
String
Dimension
ga4_property_id
Integer
Dimension
ga4_account_id
Integer
Dimension
engagementRate
Float
Metric
eventCount
Integer
Metric
conversions
Integer
Metric
engagedSessions
Integer
Metric
ga4_account_name
String
Dimension
date
Integer
Metric
ga4_property_name
String
Dimension
newUsers
Integer
Metric
totalRevenue
Integer
Metric
totalUsers
Integer
Metric
userEngagementDuration
Integer
Metric
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