TwitterAds Predefined Reports
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TwitterAds Predefined Reports

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Predefined Reports

The Twitter Ads datasource in Rivery comes with the below predefined reports. Each report will have a short description of the data, a list of customizable fields (if any), and the schema mapping. Due to the standardized nature of these reports, there are a number of locked fields that will only be accessible through the custom reporting functionality.

Source-Level Selections

Twitter Ad's one source-level selection is an Accounts filter. Choosing distinct values will filter down each report within the river to only the selected accounts' data.

Accounts

The Accounts report retrieves details for some or all advertising-enabled accounts to which the authenticating user has access.

Field Data Type Dimension/Metric
id system schema String Dimension
approval_status String Dimension
business_name String Dimension
country_code String Dimension
created_at String Dimension
deleted Boolean Dimension
business_id String Dimension
id_ui Integer Dimension
industry_type String Dimension
name String Dimension
timezone String Dimension
timezone_switch_at String Dimension
updated_at String Dimension

Campaigns Entities

The Campaign Entities report retrieves details for some or all campaigns associated with the account(s). The user can customize the output by using the Funding Instruments filter option and changing the type of incremental load associated with the report.

Field Data Type Dimension/Metric
account_id system schema String Dimension
id system schema String Dimension
funding_instrument_id String Dimension
daily_budget_amount_local_micro Integer Metric
deleted Boolean Dimension
duration_in_days String Dimension
effective_status String Dimension
end_time String Dimension
entity_status String Dimension
frequency_cap String Dimension
currency String Dimension
created_at String Dimension
id_ui Integer Dimension
name String Dimension
purchase_order_number String Dimension
servable Boolean Dimension
standard_delivery Boolean Dimension
start_time String Dimension
total_budget_amount_local_micro Integer Metric
updated_at String Dimension

Ad Groups Entities

The Ad Groups Entities report retrieves details for some or all ad groups associated with the account(s). The user can customize the output by using the Campaigns filter option and changing the type of incremental load associated with the report.

Field Data Type Dimension/Metric
campaign_id system schema String Dimension
id system schema String Dimension
account_id system schema String Dimension
entity_status String Dimension
audience_expansion String Dimension
automatic_tweet_promotion Boolean Dimension
automatically_select_bid Boolean Dimension
bid_amount_local_micro Integer Metric
bid_strategy String Dimension
android_app_store_identifier String Dimension
categories String Dimension
created_at String Dimension
creative_source String Dimension
currency String Dimension
deleted Boolean Dimension
duration_in_days Integer Metric
end_time String Dimension
advertiser_user_id Integer Dimension
frequency_cap Integer Metric
goal String Dimension
advertiser_domain String Dimension
id_ui Integer Dimension
ios_app_store_identifier String Dimension
name String Dimension
objective String Dimension
pay_by String Dimension
placements String Dimension
primary_web_event_tag String Dimension
product_type String Dimension
sponsorship_program_id String Dimension
start_time String Dimension
target_cpa_local_micro String Dimension
total_budget_amount_local_micro Integer Metric
tracking_tags String Dimension
updated_at String Dimension

Tweets Entities

The Tweets Entities report retrieves Tweet details for the account's full promotable user. The user can customize the output by using the Tweet Type filter option and changing the type of incremental load associated with the report.

Field Data Type Dimension/Metric
account_id system schema String Dimension
id system schema Integer Dimension
entities_user_mentions String Dimension
coordinates String Dimension
created_at String Dimension
display_text_range Integer Metric
entities_hashtags String Dimension
entities_media String Dimension
entities_urls String Dimension
contributors Integer Metric
extended_entities_media String Dimension
favorite_count Integer Metric
favorited Boolean Dimension
full_text String Dimension
geo String Dimension
card_uri String Dimension
id_str String Dimension
in_reply_to_screen_name String Dimension
in_reply_to_status_id Integer Dimension
in_reply_to_status_id_str String Dimension
in_reply_to_user_id Integer Dimension
in_reply_to_user_id_str String Dimension
lang String Dimension
nullcast Boolean Dimension
place Record Dimension
possibly_sensitive Boolean Dimension
retweet_count Integer Metric
retweeted Boolean Dimension
scheduled_at String Dimension
scheduled_status String Dimension
scopes_followers Boolean Dimension
source String Dimension
truncated Boolean Dimension
tweet_id String Dimension
tweet_type String Dimension
user_contributors_enabled Boolean Dimension
user_created_at String Dimension
user_default_profile Boolean Dimension
user_default_profile_image Boolean Dimension
user_description String Dimension
user_favourites_count Integer Metric
user_follow_request_sent String Dimension
user_followers_count Integer Metric
user_following String Dimension
user_friends_count Integer Metric
user_geo_enabled Boolean Dimension
user_id Integer Dimension
user_id_str String Dimension
user_is_translation_enabled Boolean Dimension
user_is_translator Boolean Dimension
user_lang String Dimension
user_listed_count Integer Metric
user_location String Dimension
user_name String Dimension
user_notifications String Dimension
user_profile_background_color String Dimension
user_profile_background_image_url String Dimension
user_profile_background_image_url_https String Dimension
user_profile_background_tile Boolean Dimension
user_profile_banner_url String Dimension
user_profile_image_url String Dimension
user_profile_image_url_https String Dimension
user_profile_link_color String Dimension
user_profile_sidebar_border_color String Dimension
user_profile_sidebar_fill_color String Dimension
user_profile_text_color String Dimension
user_profile_use_background_image Boolean Dimension
user_protected Boolean Dimension
user_screen_name String Dimension
user_statuses_count Integer Metric
user_time_zone String Dimension
user_translator_type String Dimension
user_url String Dimension
user_utc_offset String Dimension
user_verified Boolean Dimension

The Promoted Tweet Entities report retrieves references to tweets associated with line items under the current account. The user can customize the output by using the Ad Groups filter option and changing the type of incremental load associated with the report.

Field Data Type Dimension/Metric
tweet_id system schema String Dimension
id system schema String Dimension
account_id String Dimension
approval_status String Dimension
deleted Boolean Dimension
entity_status String Dimension
id_ui Integer Dimension
line_item_id String Dimension
created_at String Dimension
tweet_id_str String Dimension
updated_at String Dimension

Media Library

The Media Library report retrieves details for some or all media library objects associated with the current account. The user can customize the output by using the Media Types filter option and changing the type of incremental load associated with the report.

Field Data Type Dimension/Metric
media_key system schema String Dimension
account_id system schema String Dimension
media_type String Dimension
deleted Boolean Dimension
description String Dimension
duration Integer Metric
file_name String Dimension
created_at String Dimension
media_status String Dimension
aspect_ratio String Dimension
media_url String Dimension
name String Dimension
original_height Integer Metric
original_width Integer Metric
poster_media_key String Dimension
poster_media_url String Dimension
title String Dimension
tweeted Boolean Dimension
updated_at String Dimension

Cards

The Cards report retrieves details for some or all cards associated with the current account. The user can customize the type of incremental load associated with this report.

Field Data Type Dimension/Metric
id system schema String Dimension
card_type String Dimension
content_duration_seconds String Dimension
created_at String Dimension
deleted Boolean Dimension
card_uri String Dimension
media_key String Dimension
media_url String Dimension
name String Dimension
poster_media_url String Dimension
title String Dimension
updated_at String Dimension
video_height String Dimension
video_owner_id String Dimension
video_poster_height String Dimension
video_poster_width String Dimension
video_width String Dimension
website_dest_url String Dimension
website_display_url String Dimension
website_shortened_url String Dimension
website_url String Dimension

Funding Instruments Entities

The Funding Instruments Entities report retrieves details for some or all funding instruments associated with the account(s). The user can customize the type of incremental load associated with this report.

Field Data Type Dimension/Metric
id system schema String Dimension
account_id system schema String Dimension
start_time system schema String Dimension
able_to_fund Boolean Dimension
credit_remaining_local_micro Integer Metric
currency String Dimension
deleted Boolean Dimension
description String Dimension
end_time String Dimension
entity_status String Dimension
funded_amount_local_micro Integer Metric
credit_limit_local_micro String Dimension
id_ui Integer Dimension
io_header String Dimension
created_at String Dimension
type String Dimension
updated_at String Dimension

Campaigns Stats

The Campaigns Stats report retrieves details about the campaigns' analytics metrics that have changed in a given time period. The user can customize the output by using the Funding Instruments filter and Campaigns filter options and changing the type of incremental load associated with the report.

Field Data Type Dimension/Metric
account_time system schema String Dimension
id system schema String Dimension
conversion_downloads_metric Float Metric
billed_charge_local_micro Float Metric
billed_engagements Float Metric
card_engagements Float Metric
carousel_swipes Float Metric
clicks Float Metric
conversion_custom_metric Float Metric
conversion_custom_order_quantity Float Metric
conversion_custom_order_quantity_engagement Float Metric
conversion_custom_order_quantity_view Float Metric
conversion_custom_post_engagement Float Metric
conversion_custom_post_view Float Metric
conversion_custom_sale_amount Float Metric
conversion_custom_sale_amount_engagement Float Metric
conversion_custom_sale_amount_view Float Metric
app_clicks Float Metric
conversion_downloads_order_quantity Float Metric
conversion_downloads_order_quantity_engagement Float Metric
conversion_downloads_order_quantity_view Float Metric
conversion_downloads_post_engagement Float Metric
conversion_downloads_post_view Float Metric
conversion_downloads_sale_amount Float Metric
conversion_downloads_sale_amount_engagement Float Metric
conversion_downloads_sale_amount_view Float Metric
conversion_purchases_assisted Float Metric
conversion_purchases_metric Float Metric
conversion_purchases_order_quantity Float Metric
conversion_purchases_order_quantity_engagement Float Metric
conversion_purchases_order_quantity_view Float Metric
conversion_purchases_post_engagement Float Metric
conversion_purchases_post_view Float Metric
conversion_purchases_sale_amount Float Metric
conversion_purchases_sale_amount_engagement Float Metric
conversion_purchases_sale_amount_view Float Metric
conversion_sign_ups_assisted Float Metric
conversion_sign_ups_metric Float Metric
conversion_sign_ups_order_quantity Float Metric
conversion_sign_ups_order_quantity_engagement Float Metric
conversion_sign_ups_order_quantity_view Float Metric
conversion_sign_ups_post_engagement Float Metric
conversion_sign_ups_post_view Float Metric
conversion_sign_ups_sale_amount Float Metric
conversion_sign_ups_sale_amount_engagement Float Metric
conversion_sign_ups_sale_amount_view Float Metric
conversion_site_visits_metric Float Metric
conversion_site_visits_order_quantity Float Metric
conversion_site_visits_order_quantity_engagement Float Metric
conversion_site_visits_order_quantity_view Float Metric
conversion_site_visits_post_engagement Float Metric
conversion_site_visits_post_view Float Metric
conversion_site_visits_sale_amount Float Metric
conversion_site_visits_sale_amount_engagement Float Metric
conversion_site_visits_sale_amount_view Float Metric
engagements Float Metric
follows Float Metric
account_time_end String Dimension
impressions Float Metric
likes Float Metric
media_engagements Float Metric
media_views Float Metric
mobile_conversion_lifetime_value_achievements_unlocked_metric Float Metric
mobile_conversion_lifetime_value_achievements_unlocked_order_quantity Float Metric
mobile_conversion_lifetime_value_achievements_unlocked_sale_amount Float Metric
mobile_conversion_lifetime_value_add_to_carts_metric Float Metric
mobile_conversion_lifetime_value_add_to_carts_order_quantity Float Metric
mobile_conversion_lifetime_value_add_to_carts_sale_amount Float Metric
mobile_conversion_lifetime_value_add_to_wishlists_metric Float Metric
mobile_conversion_lifetime_value_add_to_wishlists_order_quantity Float Metric
mobile_conversion_lifetime_value_add_to_wishlists_sale_amount Float Metric
mobile_conversion_lifetime_value_checkouts_initiated_metric Float Metric
mobile_conversion_lifetime_value_checkouts_initiated_order_quantity Float Metric
mobile_conversion_lifetime_value_checkouts_initiated_sale_amount Float Metric
mobile_conversion_lifetime_value_content_views_metric Float Metric
mobile_conversion_lifetime_value_content_views_order_quantity Float Metric
mobile_conversion_lifetime_value_content_views_sale_amount Float Metric
mobile_conversion_lifetime_value_invites_metric Float Metric
mobile_conversion_lifetime_value_invites_order_quantity Float Metric
mobile_conversion_lifetime_value_invites_sale_amount Float Metric
mobile_conversion_lifetime_value_levels_achieved_metric Float Metric
mobile_conversion_lifetime_value_levels_achieved_order_quantity Float Metric
mobile_conversion_lifetime_value_levels_achieved_sale_amount Float Metric
mobile_conversion_lifetime_value_logins_metric Float Metric
mobile_conversion_lifetime_value_logins_order_quantity Float Metric
mobile_conversion_lifetime_value_logins_sale_amount Float Metric
mobile_conversion_lifetime_value_payment_info_additions_metric Float Metric
mobile_conversion_lifetime_value_payment_info_additions_order_quantity Float Metric
mobile_conversion_lifetime_value_payment_info_additions_sale_amount Float Metric
mobile_conversion_lifetime_value_purchases_metric Float Metric
mobile_conversion_lifetime_value_purchases_order_quantity Float Metric
mobile_conversion_lifetime_value_purchases_sale_amount Float Metric
mobile_conversion_lifetime_value_rates_metric Float Metric
mobile_conversion_lifetime_value_rates_order_quantity Float Metric
mobile_conversion_lifetime_value_rates_sale_amount Float Metric
mobile_conversion_lifetime_value_reservations_metric Float Metric
mobile_conversion_lifetime_value_reservations_order_quantity Float Metric
mobile_conversion_lifetime_value_reservations_sale_amount Float Metric
mobile_conversion_lifetime_value_searches_metric Float Metric
mobile_conversion_lifetime_value_searches_order_quantity Float Metric
mobile_conversion_lifetime_value_searches_sale_amount Float Metric
mobile_conversion_lifetime_value_shares_metric Float Metric
mobile_conversion_lifetime_value_shares_order_quantity Float Metric
mobile_conversion_lifetime_value_shares_sale_amount Float Metric
mobile_conversion_lifetime_value_sign_ups_metric Float Metric
mobile_conversion_lifetime_value_sign_ups_order_quantity Float Metric
mobile_conversion_lifetime_value_sign_ups_sale_amount Float Metric
mobile_conversion_lifetime_value_spent_credits_metric Float Metric
mobile_conversion_lifetime_value_spent_credits_order_quantity Float Metric
mobile_conversion_lifetime_value_spent_credits_sale_amount Float Metric
mobile_conversion_lifetime_value_tutorials_completed_metric Float Metric
mobile_conversion_lifetime_value_tutorials_completed_order_quantity Float Metric
mobile_conversion_lifetime_value_tutorials_completed_sale_amount Float Metric
mobile_conversion_lifetime_value_updates_metric Float Metric
mobile_conversion_lifetime_value_updates_order_quantity Float Metric
mobile_conversion_lifetime_value_updates_sale_amount Float Metric
poll_card_vote Float Metric
qualified_impressions Float Metric
replies Float Metric
retweets Float Metric
tweets_send Float Metric
type String Dimension
unfollows Float Metric
url_clicks Float Metric
utc_time String Dimension
utc_time_end String Dimension
video_15s_views Float Metric
video_3s100pct_views Float Metric
video_6s_views Float Metric
video_content_starts Float Metric
video_cta_clicks Float Metric
video_total_views Float Metric
video_views_100 Float Metric
video_views_25 Float Metric
video_views_50 Float Metric
video_views_75 Float Metric

Ad Groups Stats

The Ad Groups Stats report retrieves details about the ad groups' analytics metrics that have changed in a given time period. The user can customize the output by using the Campaigns filter and Ad Groups filter options and changing the type of incremental load associated with the report.

Field Data Type Dimension/Metric
account_time system schema String Dimension
id system schema String Dimension
conversion_downloads_metric Float Metric
billed_charge_local_micro Float Metric
billed_engagements Float Metric
card_engagements Float Metric
carousel_swipes Float Metric
clicks Float Metric
conversion_custom_metric Float Metric
conversion_custom_order_quantity Float Metric
conversion_custom_order_quantity_engagement Float Metric
conversion_custom_order_quantity_view Float Metric
conversion_custom_post_engagement Float Metric
conversion_custom_post_view Float Metric
conversion_custom_sale_amount Float Metric
conversion_custom_sale_amount_engagement Float Metric
conversion_custom_sale_amount_view Float Metric
app_clicks Float Metric
conversion_downloads_order_quantity Float Metric
conversion_downloads_order_quantity_engagement Float Metric
conversion_downloads_order_quantity_view Float Metric
conversion_downloads_post_engagement Float Metric
conversion_downloads_post_view Float Metric
conversion_downloads_sale_amount Float Metric
conversion_downloads_sale_amount_engagement Float Metric
conversion_downloads_sale_amount_view Float Metric
conversion_purchases_assisted Float Metric
conversion_purchases_metric Float Metric
conversion_purchases_order_quantity Float Metric
conversion_purchases_order_quantity_engagement Float Metric
conversion_purchases_order_quantity_view Float Metric
conversion_purchases_post_engagement Float Metric
conversion_purchases_post_view Float Metric
conversion_purchases_sale_amount Float Metric
conversion_purchases_sale_amount_engagement Float Metric
conversion_purchases_sale_amount_view Float Metric
conversion_sign_ups_assisted Float Metric
conversion_sign_ups_metric Float Metric
conversion_sign_ups_order_quantity Float Metric
conversion_sign_ups_order_quantity_engagement Float Metric
conversion_sign_ups_order_quantity_view Float Metric
conversion_sign_ups_post_engagement Float Metric
conversion_sign_ups_post_view Float Metric
conversion_sign_ups_sale_amount Float Metric
conversion_sign_ups_sale_amount_engagement Float Metric
conversion_sign_ups_sale_amount_view Float Metric
conversion_site_visits_metric Float Metric
conversion_site_visits_order_quantity Float Metric
conversion_site_visits_order_quantity_engagement Float Metric
conversion_site_visits_order_quantity_view Float Metric
conversion_site_visits_post_engagement Float Metric
conversion_site_visits_post_view Float Metric
conversion_site_visits_sale_amount Float Metric
conversion_site_visits_sale_amount_engagement Float Metric
conversion_site_visits_sale_amount_view Float Metric
engagements Float Metric
follows Float Metric
account_time_end String Dimension
impressions Float Metric
likes Float Metric
media_engagements Float Metric
media_views Float Metric
mobile_conversion_lifetime_value_achievements_unlocked_metric Float Metric
mobile_conversion_lifetime_value_achievements_unlocked_order_quantity Float Metric
mobile_conversion_lifetime_value_achievements_unlocked_sale_amount Float Metric
mobile_conversion_lifetime_value_add_to_carts_metric Float Metric
mobile_conversion_lifetime_value_add_to_carts_order_quantity Float Metric
mobile_conversion_lifetime_value_add_to_carts_sale_amount Float Metric
mobile_conversion_lifetime_value_add_to_wishlists_metric Float Metric
mobile_conversion_lifetime_value_add_to_wishlists_order_quantity Float Metric
mobile_conversion_lifetime_value_add_to_wishlists_sale_amount Float Metric
mobile_conversion_lifetime_value_checkouts_initiated_metric Float Metric
mobile_conversion_lifetime_value_checkouts_initiated_order_quantity Float Metric
mobile_conversion_lifetime_value_checkouts_initiated_sale_amount Float Metric
mobile_conversion_lifetime_value_content_views_metric Float Metric
mobile_conversion_lifetime_value_content_views_order_quantity Float Metric
mobile_conversion_lifetime_value_content_views_sale_amount Float Metric
mobile_conversion_lifetime_value_invites_metric Float Metric
mobile_conversion_lifetime_value_invites_order_quantity Float Metric
mobile_conversion_lifetime_value_invites_sale_amount Float Metric
mobile_conversion_lifetime_value_levels_achieved_metric Float Metric
mobile_conversion_lifetime_value_levels_achieved_order_quantity Float Metric
mobile_conversion_lifetime_value_levels_achieved_sale_amount Float Metric
mobile_conversion_lifetime_value_logins_metric Float Metric
mobile_conversion_lifetime_value_logins_order_quantity Float Metric
mobile_conversion_lifetime_value_logins_sale_amount Float Metric
mobile_conversion_lifetime_value_payment_info_additions_metric Float Metric
mobile_conversion_lifetime_value_payment_info_additions_order_quantity Float Metric
mobile_conversion_lifetime_value_payment_info_additions_sale_amount Float Metric
mobile_conversion_lifetime_value_purchases_metric Float Metric
mobile_conversion_lifetime_value_purchases_order_quantity Float Metric
mobile_conversion_lifetime_value_purchases_sale_amount Float Metric
mobile_conversion_lifetime_value_rates_metric Float Metric
mobile_conversion_lifetime_value_rates_order_quantity Float Metric
mobile_conversion_lifetime_value_rates_sale_amount Float Metric
mobile_conversion_lifetime_value_reservations_metric Float Metric
mobile_conversion_lifetime_value_reservations_order_quantity Float Metric
mobile_conversion_lifetime_value_reservations_sale_amount Float Metric
mobile_conversion_lifetime_value_searches_metric Float Metric
mobile_conversion_lifetime_value_searches_order_quantity Float Metric
mobile_conversion_lifetime_value_searches_sale_amount Float Metric
mobile_conversion_lifetime_value_shares_metric Float Metric
mobile_conversion_lifetime_value_shares_order_quantity Float Metric
mobile_conversion_lifetime_value_shares_sale_amount Float Metric
mobile_conversion_lifetime_value_sign_ups_metric Float Metric
mobile_conversion_lifetime_value_sign_ups_order_quantity Float Metric
mobile_conversion_lifetime_value_sign_ups_sale_amount Float Metric
mobile_conversion_lifetime_value_spent_credits_metric Float Metric
mobile_conversion_lifetime_value_spent_credits_order_quantity Float Metric
mobile_conversion_lifetime_value_spent_credits_sale_amount Float Metric
mobile_conversion_lifetime_value_tutorials_completed_metric Float Metric
mobile_conversion_lifetime_value_tutorials_completed_order_quantity Float Metric
mobile_conversion_lifetime_value_tutorials_completed_sale_amount Float Metric
mobile_conversion_lifetime_value_updates_metric Float Metric
mobile_conversion_lifetime_value_updates_order_quantity Float Metric
mobile_conversion_lifetime_value_updates_sale_amount Float Metric
poll_card_vote Float Metric
qualified_impressions Float Metric
replies Float Metric
retweets Float Metric
tweets_send Float Metric
type String Dimension
unfollows Float Metric
url_clicks Float Metric
utc_time String Dimension
utc_time_end String Dimension
video_15s_views Float Metric
video_3s100pct_views Float Metric
video_6s_views Float Metric
video_content_starts Float Metric
video_cta_clicks Float Metric
video_total_views Float Metric
video_views_100 Float Metric
video_views_25 Float Metric
video_views_50 Float Metric
video_views_75 Float Metric

The Promoted Tweets Stats report retrieves details for some or all asynchronous analytics jobs for the promoted tweets in the current account. The user can customize the output by using the Ad Groups filter and Promoted Tweets filter options and changing the type of incremental load associated with the report.

Field Data Type Dimension/Metric
account_time system schema String Dimension
id system schema String Dimension
conversion_downloads_metric Float Metric
billed_charge_local_micro Float Metric
billed_engagements Float Metric
card_engagements Float Metric
carousel_swipes Float Metric
clicks Float Metric
conversion_custom_metric Float Metric
conversion_custom_order_quantity Float Metric
conversion_custom_order_quantity_engagement Float Metric
conversion_custom_order_quantity_view Float Metric
conversion_custom_post_engagement Float Metric
conversion_custom_post_view Float Metric
conversion_custom_sale_amount Float Metric
conversion_custom_sale_amount_engagement Float Metric
conversion_custom_sale_amount_view Float Metric
app_clicks Float Metric
conversion_downloads_order_quantity Float Metric
conversion_downloads_order_quantity_engagement Float Metric
conversion_downloads_order_quantity_view Float Metric
conversion_downloads_post_engagement Float Metric
conversion_downloads_post_view Float Metric
conversion_downloads_sale_amount Float Metric
conversion_downloads_sale_amount_engagement Float Metric
conversion_downloads_sale_amount_view Float Metric
conversion_purchases_assisted Float Metric
conversion_purchases_metric Float Metric
conversion_purchases_order_quantity Float Metric
conversion_purchases_order_quantity_engagement Float Metric
conversion_purchases_order_quantity_view Float Metric
conversion_purchases_post_engagement Float Metric
conversion_purchases_post_view Float Metric
conversion_purchases_sale_amount Float Metric
conversion_purchases_sale_amount_engagement Float Metric
conversion_purchases_sale_amount_view Float Metric
conversion_sign_ups_assisted Float Metric
conversion_sign_ups_metric Float Metric
conversion_sign_ups_order_quantity Float Metric
conversion_sign_ups_order_quantity_engagement Float Metric
conversion_sign_ups_order_quantity_view Float Metric
conversion_sign_ups_post_engagement Float Metric
conversion_sign_ups_post_view Float Metric
conversion_sign_ups_sale_amount Float Metric
conversion_sign_ups_sale_amount_engagement Float Metric
conversion_sign_ups_sale_amount_view Float Metric
conversion_site_visits_metric Float Metric
conversion_site_visits_order_quantity Float Metric
conversion_site_visits_order_quantity_engagement Float Metric
conversion_site_visits_order_quantity_view Float Metric
conversion_site_visits_post_engagement Float Metric
conversion_site_visits_post_view Float Metric
conversion_site_visits_sale_amount Float Metric
conversion_site_visits_sale_amount_engagement Float Metric
conversion_site_visits_sale_amount_view Float Metric
engagements Float Metric
follows Float Metric
account_time_end String Dimension
impressions Float Metric
likes Float Metric
media_engagements Float Metric
media_views Float Metric
mobile_conversion_lifetime_value_achievements_unlocked_metric Float Metric
mobile_conversion_lifetime_value_achievements_unlocked_order_quantity Float Metric
mobile_conversion_lifetime_value_achievements_unlocked_sale_amount Float Metric
mobile_conversion_lifetime_value_add_to_carts_metric Float Metric
mobile_conversion_lifetime_value_add_to_carts_order_quantity Float Metric
mobile_conversion_lifetime_value_add_to_carts_sale_amount Float Metric
mobile_conversion_lifetime_value_add_to_wishlists_metric Float Metric
mobile_conversion_lifetime_value_add_to_wishlists_order_quantity Float Metric
mobile_conversion_lifetime_value_add_to_wishlists_sale_amount Float Metric
mobile_conversion_lifetime_value_checkouts_initiated_metric Float Metric
mobile_conversion_lifetime_value_checkouts_initiated_order_quantity Float Metric
mobile_conversion_lifetime_value_checkouts_initiated_sale_amount Float Metric
mobile_conversion_lifetime_value_content_views_metric Float Metric
mobile_conversion_lifetime_value_content_views_order_quantity Float Metric
mobile_conversion_lifetime_value_content_views_sale_amount Float Metric
mobile_conversion_lifetime_value_invites_metric Float Metric
mobile_conversion_lifetime_value_invites_order_quantity Float Metric
mobile_conversion_lifetime_value_invites_sale_amount Float Metric
mobile_conversion_lifetime_value_levels_achieved_metric Float Metric
mobile_conversion_lifetime_value_levels_achieved_order_quantity Float Metric
mobile_conversion_lifetime_value_levels_achieved_sale_amount Float Metric
mobile_conversion_lifetime_value_logins_metric Float Metric
mobile_conversion_lifetime_value_logins_order_quantity Float Metric
mobile_conversion_lifetime_value_logins_sale_amount Float Metric
mobile_conversion_lifetime_value_payment_info_additions_metric Float Metric
mobile_conversion_lifetime_value_payment_info_additions_order_quantity Float Metric
mobile_conversion_lifetime_value_payment_info_additions_sale_amount Float Metric
mobile_conversion_lifetime_value_purchases_metric Float Metric
mobile_conversion_lifetime_value_purchases_order_quantity Float Metric
mobile_conversion_lifetime_value_purchases_sale_amount Float Metric
mobile_conversion_lifetime_value_rates_metric Float Metric
mobile_conversion_lifetime_value_rates_order_quantity Float Metric
mobile_conversion_lifetime_value_rates_sale_amount Float Metric
mobile_conversion_lifetime_value_reservations_metric Float Metric
mobile_conversion_lifetime_value_reservations_order_quantity Float Metric
mobile_conversion_lifetime_value_reservations_sale_amount Float Metric
mobile_conversion_lifetime_value_searches_metric Float Metric
mobile_conversion_lifetime_value_searches_order_quantity Float Metric
mobile_conversion_lifetime_value_searches_sale_amount Float Metric
mobile_conversion_lifetime_value_shares_metric Float Metric
mobile_conversion_lifetime_value_shares_order_quantity Float Metric
mobile_conversion_lifetime_value_shares_sale_amount Float Metric
mobile_conversion_lifetime_value_sign_ups_metric Float Metric
mobile_conversion_lifetime_value_sign_ups_order_quantity Float Metric
mobile_conversion_lifetime_value_sign_ups_sale_amount Float Metric
mobile_conversion_lifetime_value_spent_credits_metric Float Metric
mobile_conversion_lifetime_value_spent_credits_order_quantity Float Metric
mobile_conversion_lifetime_value_spent_credits_sale_amount Float Metric
mobile_conversion_lifetime_value_tutorials_completed_metric Float Metric
mobile_conversion_lifetime_value_tutorials_completed_order_quantity Float Metric
mobile_conversion_lifetime_value_tutorials_completed_sale_amount Float Metric
mobile_conversion_lifetime_value_updates_metric Float Metric
mobile_conversion_lifetime_value_updates_order_quantity Float Metric
mobile_conversion_lifetime_value_updates_sale_amount Float Metric
poll_card_vote Float Metric
qualified_impressions Float Metric
replies Float Metric
retweets Float Metric
tweets_send Float Metric
type String Dimension
unfollows Float Metric
url_clicks Float Metric
utc_time String Dimension
utc_time_end String Dimension
video_15s_views Float Metric
video_3s100pct_views Float Metric
video_6s_views Float Metric
video_content_starts Float Metric
video_cta_clicks Float Metric
video_total_views Float Metric
video_views_100 Float Metric
video_views_25 Float Metric
video_views_50 Float Metric
video_views_75 Float Metric

Organic Tweets Stats

The Organic Tweets Stats report retrieves details for some or all asynchronous analytics jobs for the organic tweets in the current account. The user can customize the type of incremental load associated with this report.

Field Data Type Dimension/Metric
id system schema String Dimension
account_time String Dimension
app_clicks Float Metric
card_engagements Float Metric
carousel_swipes Float Metric
clicks Float Metric
engagements Float Metric
follows Float Metric
account_time_end String Dimension
impressions Float Metric
likes Float Metric
poll_card_vote Float Metric
qualified_impressions Float Metric
replies Float Metric
retweets Float Metric
tweets_send Float Metric
type String Dimension
unfollows Float Metric
url_clicks Float Metric
utc_time String Dimension
utc_time_end String Dimension
video_15s_views Float Metric
video_3s100pct_views Float Metric
video_6s_views Float Metric
video_content_starts Float Metric
video_cta_clicks Float Metric
video_total_views Float Metric
video_views_100 Float Metric
video_views_25 Float Metric
video_views_50 Float Metric
video_views_75 Float Metric

Funding Instruments Stats

The Funding Instruments Stats report retrieves details about the funding instruments' analytics metrics that have changed in a given time period. The user can customize the output by using the Funding Instruments filter option and changing the type of incremental load associated with the report.

Field Data Type Dimension/Metric
id system schema String Dimension
account_time system schema String Dimension
impressions Float Metric
billed_engagements Float Metric
engagements Float Metric
follows Float Metric
billed_charge_local_micro Float Metric
account_time_end String Dimension
likes Float Metric
replies Float Metric
retweets Float Metric
type String Dimension
unfollows Float Metric
utc_time String Dimension
utc_time_end String Dimension

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