Appstore Connect - Apps Analytics Walkthrough
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Appstore Connect - Apps Analytics Walkthrough

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Article summary

Prerequisites

Appstore Connect - Apps Analytics Connection

Reports

The App Store Connect - Apps Analytics report allows you to measure user engagement, marketing campaigns, and monetization for your apps.

The report can be filtered by the following categories -

  • Apps
    Choose the Apps you wish to extract data from (leave empty for all available apps).
  • Dimension:
    App Download Date
    App Version
    Device
    Platform Version
    Region
    Territory
    Source Type
    App Referrer
    Web Referrer
    Campaign
    In App Purchase
    Purchases
    Pre-Orders
    Product Page
    Page Type
  • Metrics
    Impressions
    Conversion Rate
    Product Page Views
    Product Page Views (Unique Devices)
    Pre-Orders
    App Clip Card Views
    App Clip Card Views (Unique Devices)
    First-Time Downloads
    Redownloads
    Total Downloads
    Redownloads
    Updates
    In-App Purchases
    Proceeds
    Sales
    Paying Users
    Installations
    Sessions
    App Clip Installs
    App Clip Sessions
    App Clip Active Devices
    App Clip Active Last 30 Days
    Active Devices
    Active Last 30 Days
    Crashes
    App Clip Crashes
    Uninstalls

Time Granularity

The result’s time granularity. Each row in the results will contain the start date and end date according to the chosen time granularity.

Time Period

The App Store Connect Apps Analytics reports are time-dependent reports. In order to configure a custom report, you will need to define the time period you wish to fetch data from.

Time-dependent reports support two kinds of time-period:

  1. Date Range -
  • Pulls data in the date range between the start and end date provided, including the end date.
  • You must select a Start date.
  • The Start Date won't be advanced if a River run is unsuccessful.
    If you don't want this default setting, click More Options and check the box to advance the start date even if the River run is unsuccessful (Not recommended).
    image.png
  • Leaving the End date empty will pull data according to the current time of the river's run.
  • Select a timezone offset to send dates considering the offset.
  • Use the "Last Days Back For Each Run" to expend the start date and pull data a given number of days back before the chosen start date.
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    In the example above the river will run with a date range between "01/01/2021" and "10/01/2021".
  1. Predefined date - A date range defined by Rivery:
  • Day - Yesterday.
  • Week (From Monday to Sunday) - Week to date, Previous week, Previous week to date.
  • Month - Month to date, Previous month, Previous month to date.
  • Year - Year to date.

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