Klaviyo Walkthrough
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Klaviyo Walkthrough

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Article Summary

Klaviyo API version 1 is currently supported

Starting June 30th, 2024, Klaviyo will cease support for Klaviyo Legacy v1 and v2.
These APIs will be replaced by Klaviyo v2024-02-15 API.

This provides a general description of Klaviyo and its capabilities.

Prerequisites

  • Klaviyo Connection

Klaviyo reports

There are two types of reports available in Klaviyo:

  • time-dependent reports - e.g. Campaigns, Email templates, and Events.
  • time-independent reports - e.g. Flows, Lists, Exclusion in list, and All members list.

Time-Dependent Reports

The time-dependent report include Campaigns, Email templates, and Events.

Select a time period:

Time-dependent reports support two kinds of time-period:

  1. Date Range -
    • Pulls data in the date range between the start and end date provided, including the end date.
    • You must select a Start date.
    • The Start Date won't be advanced if a River run is unsuccessful.
      If you don't want this default setting, click More Options and check the box to advance the start date even if the River run is unsuccessful (Not recommended).
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    • Leaving the End date empty will pull data according to the current time of the river's run.
    • Select a timezone offset to send dates considering the offset.
    • Use the "Last Days Back For Each Run" to expend the start date and pull data a given number of days back before the chosen start date.

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In the example above the river will run with a date range between "01/01/2020 00:00" and "14/01/2020 00:00".

  1. Predefined date - A date range defined by Rivery:
    • Day - Yesterday.
    • Week (From Monday to Sunday) - Week to date, Previous week, Previous week to date.
    • Month - Month to date, Previous month, Previous month to date.
    • Year - Year to date.

Time Independent reports

The dimensions reports include Flows, Lists, Exclusion-in-list, and All members list.
There are no properties to be chosen when running a time-independent report.

API limitations

The API has 60 calls per minute limit on the user level.


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